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Media & Entertainment Services

L.E.K. combines strategic acumen with the extensive industry insight to help clients enhance business performance and gain market share via our service offerings – Strategy, Mergers & Acquisitions (M&A), Marketing & Sales and Strategy Activation. We also tailor our offerings to address the unique requirements of our global media, entertainment & telecommunications clients.

 

Service Sample Service Components
Market and Competitive Analysis
  • Competitive intelligence and benchmarking
  • Market research and analysis
  • Piracy impact analysis and recommendations  
Consumer Behavior
  • Consumer insights
  • New trend implications
  • Customer profitability
  • Customer segmentation  
Mergers, Acquisitions and Partnerships
  • Content, library and rights valuation
  • Film slate financing
  • Commercial due diligence
  • M&A implementation and integration  
Brand, Content and Product
Management
  • Digital asset/rights management
  • Content packaging and windowing
  • Brand life cycle management
  • Intellectual property (IP) exploitation
  • Licensing and merchandising  
Pricing Strategy
  • Advertising and CPMs
  • Pricing, discounting and bundling
  • Price benchmarking  
Distribution, Sales and Marketing
  • Digital distribution strategies - new channel initiatives
  • Sales and channel strategies/optimization
  • Supply chain optimization
  • Marketing return on investment (ROI) strategies 

Please contact us at mediaentertainment@lek.com for additional information.